About me
My name is Alex Maggi, but people call me Maji, Mashi, Magic, Maggician, and Minimal. I'm half Argentinian, half Spanish, so I choose the best of each country.
As a creative, I always search for ideas, stories, and visuals that can become part of popular culture. Visual aesthetics, in combination with deep thoughts, are crucial to developing memorable and long-lasting ideas.
I hate racism above all.
Hangovers make me sensitive.
I know what it's like to have a horse fall on you.
I'm a football lover in any form.
The best teacher I have met is my little daughter.
For further information, the best way to get it is around a beer or a coffee.
Partners
I'm always interested in collaborating on creative projects with brands, artists, designers, and other creatives.
I also love mentoring and supporting upcoming creatives. If you are one of them, please feel free to contact me.
Partners: Rethink NY · Alma DDB Miami · Netflix Spain · Ogilvy Madrid · 180 Amsterdam · SMALL NY · Lola Mullen Lowe Barcelona · David Madrid · &Rosas · Miami Ad School · Brother Ad School.
Mantras
Idea first · BOLD, AND BIG · Ninja eye it's the eye · Purpose · Don't say: No · Don't suppose anything, supposing it's the mother of disasters · Listen to the talent · Do or die · Don't pursue the perfect snapshot, enjoy the way · Avoid toxic · Creative as f*** · Rematch
MAIN Awards
2x Cannes Lions 4x shortlist · 3x D&AD 1 shortlist · 10x One Show 7x shortlist · 6x One Club 3x shortlist · 2x Andy Awards · 3x ADC*E · 1 Gp 14x El Sol · 6x El Ojo · 1 GP 16x Cdec 7x in book ///// #1 One Show Ranking Art Director '20 (SPAIN) · CdeC EXP program member (Spanish creative circle) to represent Spanish talent abroad ///// most awarded campaign ever of CdeC ///
career
Contrapunto BBDO 2014 --- Intern art Director
La Despensa (independent) 2014-2018 --- Junior art director
Fcb&FiRe 2018 - 2021 - Senior art director
Independent Creative Director 2021 - Present
Main awards
CANNES LIONS - 2x Bronze. 4 Shortlist
D&AD - 1x Graphite, 3x Wood Pencil, 1 Shortlist
The One Show - 2 Gold, 5 silver, 5 bronze. 4 Shortlist
Andy Awards - 3x Gold
C de C - 1x GP, 9x Gold, 4 Silvers, 1 bronze.
Festival de El Sol - 1 GP, 8x Gold, 5x Silver, 1x Bronze, 7x in book.
The Caples - 1xGold
Lia Awards - 1xBronze
El Ojo de Iberoamérica - 2x Gold, 4x Silver.
Others: Efi - Silver. Cíclope 2x Shortlist. Inspirational - Grand Prix. 2 Gold. 2 Silver. 2 bronze, agency of the year
Reach out to make great things happen or just have a chat, which is great, too.
hi.alexmaggi@gmail.com
+34 610976242
@alexmaggi - In